Before we talk about getting your business story across to Google News, we need to talk about it. You want your business shares in the news. A Haitian news broadcasting channel, transparansmm provides Haitian information for sports. But why Google News in particular? Well, if your business is trying to increase its visibility even in organic Google web search or Google shopping, then with a few simple steps in an area where your competitors may not be easy, you How much publicity you get will increase. Follow you. Since you are already creating written articles, you can reap multiple benefits from them. You can create one at a time and reap the benefits in many ways. Google News is a reliable, repetitive source of visitors, and they will usually arrive faster while you wait for tasks like Google Organic Search results to come. Suppose you have to sell a dropshipping extension for aliexpress Second, reading the news is one of the most important reasons people log on to the Internet every day. According to Pew Internet Research, 85% of Americans over the age of 18 use the web. Moreover, 78% of these web users are here to read the news. We read the newspaper. We now scan news websites, headlines that we find on Twitter or Facebook and shop for industry news via email. Since the main reason, most people come online is to use search engines like Google, you may easily be tempted to target and work with Google Organic Search. However, consider this: if you can find places to get more users' eyes on your message - usually faster than your keyword rankings - what additional sales and leads do you have? Won't be able to? How does your business story end up in Google News results? There are many great ways. The first way is by accepting a press release that distributes 6 billion monthly clicks to any of the 50,000 publishers, which Google News exclusively reserves. (This does not include additional organic search traffic.) For a small fee, there are many press release distribution services that will do this for you anywhere from 25 to 200 at a time. You will also often find small publications that accept free or low-cost press releases. If you want to do this every day, it can add a lot of money. However, this is not a bad technique to test the market and repeat it once a week. There is an easy and fast way. My favorite way to get published in Google News is to have my article accepted by a post that already exists in Google News. They are commonly called Google News Publishers. You don't have to be marketing savvy to understand the benefits of publishing by bile in a prominent publication that points to your site, compared to the amount you advertise. I'll have to spend to get to that level. Exposure. This way, it is a little more challenging to get into Google News because you will need the approval of the editorial staff to be published. In addition, those posts may claim rights to your article or original content exclusively for the first time. If you are not an author or are not using the whole time to write original content, this can hinder you. Acceptance is also not guaranteed. You may see this as a disadvantage, or you may embrace the fact that it will be difficult for competitors to copy your marketing and steal your thunder. You may be wondering, "But who wants to read a story about a maritime share company or a pet furniture maker?" And you're right - they don't. For this method, you need to know what people you want to read on your site and to write for those in the area that are associated with your product or service. It can work for any industry. For example, Google News publisher sites focus on everything from business to pet health. And if your space is so tiny that you can't nail it down enough, many posts are being published about your local area. To overcome this, you'll localize your story - remember, these articles can still appear on the web or in the news with their keywords. Failing that, there is a third way. It can take a lot of effort and a lot of money. But there is a third way in Google News that, if you succeed, can bring you benefits for years to come. So create your news site, and subscribe to Google News. Brand journalism is a growing trend. So why not go beyond the movement and become the news, but the media itself? If you disagree, what about the 6 billion + clicks allocated to Google News Publishers? Of course, not every site gets the same exposure. But 40,000 to 120,000 additional visitors a month is likely to come because if you meet all the other criteria, try it. Google News Publisher's guidelines are strict, and sites are often rejected, making it a long-term plan. So run numbers for your business and see if the return will be worth it. In the meantime, try other methods. They can help you navigate Google's news database much faster than you can get results from your site's search engine optimization. Even in situations where risk and expense may be a bit high, there is potential for rewards and profits. Tino Abiomi Paul is a respected digital marketer and author who has been marketing everything on the web since 1998, from poetry chip boxes to legal methods.
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